Julie is a creative and highly qualified Marketing professional with a broad-based background encompassing exceptional work ethic, proven creative marketing techniques and commitment to corporate objectives. Proactive manager, team builder and tactical planner with the ability to attract and secure key players in building strong and lasting business relationships.
Julie has 10+ years experience in strategic marketing initiatives, marketing communications, event planning, marketing management, business development, customer service, vendor and public relations, managing promotional campaigns, branding and more recently in Internet marketing programs including natural search optimization, link building, blogging, business analytics, social networking, and article marketing.
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As a small business owner, especially one is a consulting role, it is important that you show enough confidence in your abilities and expertise that your clients and prospective clients will perceive you as knowing what you are talking about. After all, if they don’t think you know more than t
As a small business owner, your obvious goal is to increase sales. However, once you have made a sale, if you see your relationship with the customer you just closed the sale with as over, you are making a huge mistake.
Unless your company sells only one isolated product, chances are
Companies spend a lot of time and money on marketing and sales campaigns to promote their brand when probably the most powerful advertising tool is happening without their knowledge and without them having to spend a minute or a dime. This advertising is called word-of-mouth and refers to how consum
Are you a small business owner who has been running a successful business for decades relying on your good reputation, word-of-mouth advertising and traditional marketing campaigns? If so, then that is great, but are you finding that even though your current marketing strategies are working and your
The market today is a rough place to be. New competitors are popping up daily in your niche trying to get a larger share of customers. Utilizing effective marketing strategies has never been more important. But while you are marketing for future customers, don’t forget about the ones you alrea
We all know that brands are essential in creating recognition and personal connections with customers. Online, they are even more important. With the speed of online shopping – decisions of where to shop and what to buy are made much faster than in brick-and-mortar stores. For Internet consume
The marketing function within any business, especially small businesses, is probably one of the most important areas to pay attention to, yet it is often the most over-looked one. Why is it often overlooked? In small businesses there are usually only a few people who have the responsibility for
If you are a small business owner, what you do on the Internet, even from a personal perspective, helps form potential customer’s opinion about your brand. If you are a high school junior or senior who plans to attend college after graduation, your comments and status updates on sites like Fac
What is active listening? It is a way of listening and responding to another person that improves mutual understanding. Many people do not use active listening skills in their communications. Oftentimes they are planning what they response will be to a particular point made by the person
Procrastination is a common psychological behavior that most people exhibit at some point in their lives. There usually aren’t negative or long-term consequences to occasional procrastination, however, when it becomes more of an invasive trait, it can be a real problem – especially
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Business has changed incredibly these days. With so many competitors making it tough for you to easi...
Now the seasonal PAYG handsets are in the fray among the feature-based companies. Nokia introduces o...
