UNITED STATES, Jul 12 — Outdoor events, in and of themselves, are special just because they take place outside. What many event coordinators may forget is that outdoor events require special care in several areas to ensure visitors remain comfortable and have fun.
The most important factor is the weather.
With the flexibility and creativity inflatables add, you’ll want to incorporate them into every aspect of your next outdoor event
O
utdoor events, in and of themselves, are special just because they take place outside. What many event coordinators may forget is that outdoor events require special care in several areas to ensure visitors remain comfortable and have fun.
The most important factor is the weather. Whether winter, spring, summer or fall, most events are planned too far in advance to account for the possibility of inclement weather. It’s important to be prepared and have a backup plan.
Coordinating an upcoming event outside? Make sure you follow these simple three steps to guarantee guests have a wonderful time.
#1 - Point the Way
Clear, visible, outdoor signage is vital when you’re outside. Busy crowds of cars and people can make it difficult at best to see signs that mark the way to start and finish lines, your exhibition booth and more.
Inflatable outdoor signage is an excellent way to direct the flow of visitors. Inflatables are large, colorful and different, so they stand out in crowds. Inflatable arches are a wonderful choice for marking entrances and exits, while inflatable billboards denote other points of interest.
#2 - Escape the Elements
While most people love being outside, the weather can play a huge role in the comfort level of your guests. Outdoor inflatable tents and display domes give an immediately accessible gathering place that’s out of the intense sun, wind, rain or cold. They also offer an attractive way to entice attendees to check out your exhibit.
#3 - Add to the Fun
The most important factor in outdoor events is fun! Inflatables give you all sorts of ways to keep visitors interested and having the time of their lives. Creative outdoor advertising balloons such as remote-controlled, helium-filled blimps can be raced. Inflatable sports cages offer guests a chance to try their skill at pitching baseballs or kicking soccer balls.
Inflatable sumo wrestling arenas, jousting or other games branded just for you will keep attendees lined up to participate while reinforcing your marketing message. Inflatable kiosks are yet another type of creative outdoor advertising balloon. Custom-made to serve your purpose, you can use them for handing out samples, coupons and more.
Giant, inflatable movie screens are a phenomenal way to attract guests whether for the viewing of a Hollywood film or an informational video.
Make It Memorable
What’s even better is that most inflatables can be branded with your logo. Or, if you prefer to sell space on your inflatables, custom outdoor signage can be made that displays the marketing message of your advertiser.
With the flexibility and creativity inflatables add, you’ll want to incorporate them into every aspect of your next outdoor event. Their affordability, durability and portability make them an excellent solution for long-term use with mobile marketing tours and annual events.
Communicate directly with Stephanie Meacham, the author of this article. Ask questions, send suggestions, comments, engage in conversation, or perhaps you would like to submit a project.
Click Here to ask a question, send a comment, or proposal.
A "Flat Panel" is the generic term used to describe flat digital display screens. While flat panels can refer to home usage, such displays are used more widely in corporate, retail and public areas. Commercial flat screens can be either pla
Every day I find the label of ‘digital’ agency more and more frustrating. I don’t blame anybody else – it’s our own fault - we call ourselves‘digital marketers!’
If you haven’t already heard, then the big news this week is Google fusing Google+ into their search results with ’Search, Plus Your World.’ The roll out began on the 10th of January; however it is only for those signed into Google.
Despite the majority of companies increasingly choosing digital marketing to boost their brand appeal, it’s essential that businesses don’t forget how vital physical promotional items can be in marketing products.
This is particula
Recent research has confirmed a major surge in employment applications lodged on Social Media sites such as Twitter which saw an increase of 500 % during 2011 while those posted on Facebook rocketed by a full 1,000 % over the same period.
Any business owner or manager that is preparing to launch a marketing campaign must consider the different advertising methods and strategies. Because our world has made it impossible to escape advertising, you must consider what advertising venue wi
The marketing of products and services reveal two different situations which require two very different strategies. With products you need only consider the perceived value, price, location, and advertising. With services you need to cons
SMM ” combines the goals of internet marketing with social media sites such as Digg, Flickr, MySpace, YouTube and many others. The SMM goals will be different for every business or organization, however most will involve some form of viral
The importance of internet marketing is continuing to expand. Surveys of all kinds show a major shift in traditional marketing budgets to dollars being spent online to market all types of products and services.
What on earth does this mean? It means that just because the rest of the world is on the Internet promoting their brands, it doesn’t mean they aren’t or shouldn’t be continuing to utilize traditional offline marketing strategies tha
Want to know the one thing that causes themed events to fail miserably? Not carrying the theme throughout every aspect of the affair. If your charity is hosting a Mexican night, you’ll want to do more than simply serve tacos and play mariachi m
Outdoor events, in and of themselves, are special just because they take place outside. What many event coordinators may forget is that outdoor events require special care in several areas to ensure visitors remain comfortable and have fun.
Whether you’re planning a grand opening, attending a trade show or undertaking a full-blown mobile marketing campaign, you want big results. Few marketing strategies deliver the giant-sized exposure better than advertising inflatables. Here are
You’re in charge of a big launch for a new brand of snack food – the hottest thing to hit the shelves since chips in a can. You’ve got a great product, now you need to generate a bit of buzz, and fast. Thankfully, that’s just
When you need an entrance – or an exit – custom inflatable archways mark the route in a highly professional manner. From corralling runners, to guiding visitors to the festival gate, to serving as a photo opp, inflatable arches ligh
Syndication
tweet
PDF version
Printable version
Publisher HTML version
Discussions (0)
Email Article
Post New Comment