UNITED STATES, Jun 29 — Have you ever watched a trade show manager at work? Shipping manifest in one hand and cell phone pressed to her ear, she tried to bring order out of chaos. Scanning a crowded exhibit hall for a late display vendor, she watches the clock as the limited time available for set up slips away and a critical part of her booth remains AWOL. If you’ve ever been that unlucky manager you know the helpless feeling of depending on others to make your display pop.
When you hit the trade show road this year, an easy-to-use portable trade show display can take you from harried event coordinator to relaxed and easygoing spokesperson
H
ave you ever watched a trade show manager at work? Shipping manifest in one hand and cell phone pressed to her ear, she tried to bring order out of chaos. Scanning a crowded exhibit hall for a late display vendor, she watches the clock as the limited time available for set up slips away and a critical part of her booth remains AWOL. If you’ve ever been that unlucky manager you know the helpless feeling of depending on others to make your display pop. But opt for inflatable and portable trade show booths and you might just find your next event is stress free.
Easy to Use Even in Troublesome Venues
Missing parts aren’t the only thing that can go wrong at a trade show. There are plenty of other opportunities to stumble as well. Workers who don’t show up, unloading schedules that don’t allow enough time for set up, and inconvenient booth locations that put a damper on necessary assembly work all take their toll on your stress levels.
Choose portable trade show booths, though, and you’ll avoid many of those disasters. First, you’ll have no need for a set-up crew. Inflatables are simple to assemble and can be easily handled by just two people. The small footprint makes it easy to fit in even the most crowded expo, and they slide easily into the back of practically any SUV or minivan. What’s more, they’re fast to inflate and equally quick to take down, so you’ll never be stuck working a 24-hour shift just to get your booth up and going.
Outdoor Shows are No Match for Inflatables
Outdoor events present their own unique challenges. portable shelters help you stand out in a crowd while providing a bit of extra insurance against the weather. In fact, your inflatable tent will draw an even bigger crowd if it does rain, as people head for the nearest piece of dry land. Best of all, inflatable domes and tents are just as impressive at indoor shows, so there’s no need for additional displays.
Grab Their Attention with Interactive Displays
Portable batting cages and soccer goals are a great way to introduce your brand to new customers with a fun game, while allowing your booth attendants time to connect. If a sports theme doesn’t match your brand, you can still add interest to your booth with portable stage props. Virtually anything can be reproduced as an inflatable, so let your creative juices flow and design a portable trade show booth that will wow your visitors.
Cost Effective Design and Transportation
With the price of fuel continuing to rise, transportation costs are a critical part of your trade show budget. Lugging truckloads of display materials from venue to venue isn’t economical, but inflatable booths help cut your expenses. Inflatables are lightweight and pack neatly into small containers. That adds up to big savings compared to moving traditional displays.
Inflatables also let you get the most out of your advertising dollar with their fantastic flexibility. Did you recently rebrand? Last year’s booth can be easily updated to match this year’s color and logo change. Even if you didn’t make a drastic change, fresh artwork added to your booth gives you an updated look for a minimal cost.
When you hit the trade show road this year, an easy-to-use portable trade show display can take you from harried event coordinator to relaxed and easygoing spokesperson. With less set-up time and a truly unique presentation, not only will you have more time to spend with customers, you’ll have more customers to spend time with.
Communicate directly with Stephanie Meacham, the author of this article. Ask questions, send suggestions, comments, engage in conversation, or perhaps you would like to submit a project.
Click Here to ask a question, send a comment, or proposal.
UK universities are working tirelessly to attract foreign students. The recent cuts to the education sector announced by the government are set to cripple UK universities who will have to make huge savings to help plug a £950 million gap in fun
A "Flat Panel" is the generic term used to describe flat digital display screens. While flat panels can refer to home usage, such displays are used more widely in corporate, retail and public areas. Commercial flat screens can be either pla
Every day I find the label of ‘digital’ agency more and more frustrating. I don’t blame anybody else – it’s our own fault - we call ourselves‘digital marketers!’
If you haven’t already heard, then the big news this week is Google fusing Google+ into their search results with ’Search, Plus Your World.’ The roll out began on the 10th of January; however it is only for those signed into Google.
Despite the majority of companies increasingly choosing digital marketing to boost their brand appeal, it’s essential that businesses don’t forget how vital physical promotional items can be in marketing products.
This is particula
Any business owner or manager that is preparing to launch a marketing campaign must consider the different advertising methods and strategies. Because our world has made it impossible to escape advertising, you must consider what advertising venue wi
The marketing of products and services reveal two different situations which require two very different strategies. With products you need only consider the perceived value, price, location, and advertising. With services you need to cons
SMM ” combines the goals of internet marketing with social media sites such as Digg, Flickr, MySpace, YouTube and many others. The SMM goals will be different for every business or organization, however most will involve some form of viral
The importance of internet marketing is continuing to expand. Surveys of all kinds show a major shift in traditional marketing budgets to dollars being spent online to market all types of products and services.
What on earth does this mean? It means that just because the rest of the world is on the Internet promoting their brands, it doesn’t mean they aren’t or shouldn’t be continuing to utilize traditional offline marketing strategies tha
Want to know the one thing that causes themed events to fail miserably? Not carrying the theme throughout every aspect of the affair. If your charity is hosting a Mexican night, you’ll want to do more than simply serve tacos and play mariachi m
Outdoor events, in and of themselves, are special just because they take place outside. What many event coordinators may forget is that outdoor events require special care in several areas to ensure visitors remain comfortable and have fun.
Whether you’re planning a grand opening, attending a trade show or undertaking a full-blown mobile marketing campaign, you want big results. Few marketing strategies deliver the giant-sized exposure better than advertising inflatables. Here are
You’re in charge of a big launch for a new brand of snack food – the hottest thing to hit the shelves since chips in a can. You’ve got a great product, now you need to generate a bit of buzz, and fast. Thankfully, that’s just
When you need an entrance – or an exit – custom inflatable archways mark the route in a highly professional manner. From corralling runners, to guiding visitors to the festival gate, to serving as a photo opp, inflatable arches ligh
Post New Comment